eSports

Vodafone Giants Parent Good Game Group Partners With Deloitte Gaming

Deloitte Gaming and Vodafone Giants parent company Good Game Group (GG Group) announced a strategic partnership to develop esports-related products and services that will “optimize the business model” of the Spanish esports organization.

Financial terms of the deal were not disclosed.

Deloitte Gaming is a division of research firm Deloitte, described as a “multidisciplinary initiative” focused on gaming and esports. Under the terms of the deal, Deloitte Gaming will collect and analyze GG Group data and utilize it in its various analytics products and services.

Deloitte Gaming joins a growing list of Vodafone Giants partners and sponsors in 2021 including  Nestlé noodle brand MAGGI FUSIANOzone Gaming, and KitKat Spain.

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